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DREAMWORKS PICTURES AND PARAMOUNT PICTURES' PRESENTS "TRANSFORMERS" IN IMAX® FILM, SEPTEMBER 21, 2007
ATLANTIC CITY, NJ (August 28, 2007) – IMAX Corporation, DreamWorks Pictures and Paramount Pictures announced today that "TRANSFORMERS," one of the highest grossing movies of the year, will be digitally re-mastered into IMAX's immersive format and released to IMAX® theatres on September 21. The Michael Bay-directed movie, which has already generated $310 million in gross box office receipts domestically since its premiere in conventional theaters on July 3, will be enhanced into the unparalleled image and sound quality of The IMAX Experience® through IMAX’s DMR® (Digital Re-Mastering) technology.
"IMAX's all-encompassing format takes 'TRANSFORMERS' to a whole new level of detail and intensity," said Michael Bay, the film's director. "I am very excited to work with the team at IMAX to create this turbo-charged version."
"As fans of 'TRANSFORMERS' await the release of the DVD in the fall, they will have a brand new way to experience the adventure -- as if they are actually part of the movie," said IMAX Co-Chairmen and Co-CEOs Richard L. Gelfond and Bradley J. Wechsler. "The images and sound in 'TRANSFORMERS' are perfectly suited to The IMAX Experience and we are very excited to share the IMAX version with the film's present and future fans."
"When you combine Michael Bay's action packed brand of filmmakingwith The IMAX Experience, you get a movie that plays to the elusive and extremely valuable tech-savvy demographic," added Greg Foster, Chairman and President of IMAX Filmed Entertainment. "We are very excited to offer moviegoers a chance to experience one of the highest grossing and most popular films of the year in a premium way that cannot be replicated anywhere else, and we are delighted to once again work with the talented team at Paramount Pictures to make this happen."
DreamWorks Pictures and Paramount Pictures Present, in Association with Hasbro, a di Bonaventura Pictures Production, a Tom DeSanto/Don Murphy Production of a Michael Bay Film, "TRANSFORMERS" starring Shia LaBeouf, Tyrese Gibson, Josh Duhamel, Anthony Anderson, Megan Fox, Rachael Taylor with John Turturro and Jon Voight. Directed by Michael Bay from a story by John Rogers and Roberto Orci & Alex Kurtzman and a screenplay by Roberto Orci & Alex Kurtzman, the film is based on Hasbro's Transformers™ Action Figures. The producers are Don Murphy, Tom DeSanto, Lorenzo di Bonaventura and Ian Bryce and the executive producers are Steven Spielberg, Michael Bay, Brian Goldner and Mark Vahradian. The director of photography is Mitchell Amundsen. The production designer is Jeff Mann. The film is edited by Paul Rubell, A.C.E. and Glen Scantlebury. The costume designer is Deborah L. Scott. The music is by Steve Jablonsky. The music supervisor is Dave Jordan. The special visual effects are by Industrial Light & Magic. This film has been rated PG-13 for intense sequences of sci-fi action violence, brief sexual humor and language.
For centuries, two races of robotic aliens – the Autobots® and the Decepticons® – have waged a war, with the fate of the universe at stake. When the battle comes to Earth, all that stands between the evil Decepticons® and ultimate power is a clue held by young Sam Witwicky (Shia LaBeouf). An average teenager, Sam is consumed with everyday worries about school, friends, cars and girls. Unaware that he alone is mankind's last chance for survival, Sam and his friend Mikaela (Megan Fox) find themselves in a tug of war between the Autobots® and Decepticons.® With the world hanging in the balance, Sam comes to realize the true meaning behind the Witwicky family motto – "No sacrifice, no victory!"
About IMAX Corporation
Founded in 1967, IMAX Corporation is one of the world's leading entertainment technology companies. IMAX's businesses include the world's best cinematic presentations together with IMAX®, IMAX® 3D and the development of the highest quality digital production and presentation. IMAX has developed revolutionary technology called IMAX® DMR™ (Digital Re-mastering) that makes it possible for virtually any 35mm film to be transformed into the unparalleled image and sound quality of The IMAX Experience®. The IMAX brand is recognized throughout the world for extraordinary and immersive family experiences. As of June 2002, there were more than 225 IMAX theatres operating in 30 countries. More than 700 million people have seen an IMAX presentation since the medium premiered in 1970. IMAX Corporation is a publicly traded company listed on both the Toronto and NASDAQ stock exchanges.
IMAX®, The IMAX Experience® and IMAX® DMR™ are trademarks of IMAX Corporation. More information on the Company can be found at www.imax.com.
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